The Red Hulk is a cosmically empowered and brutal anti-hero born within the U.S. Military. General Thunderbolt Ross, the long-time nemesis of the incredible Hulk, first became the Red Hulk as a result of a conspiracy machinated by the Intelligencia. He proved his new might by unleashing destruction upon heroes and villains alike. Ultimately, the Red Hulk has focused on the greater good of protecting the world, despite his immoral methods. Lieutenant Robert Maverick, using Bannermen technology, became a new Red Hulk to serve A.I.M. and its U.S.Avengers.